I felt my brain being sucked out of my head into the vacuum of cluelessness of the writer of the article: "The prospect of digging through unfamiliar items can be particularly terrifying to people who already feel unprepared. … Of course, thinking about a possible emergency fills me with dread, so I’ve been putting off learning how to use the hand-crank radio …" (OK, put hand on handle, move hand) Probably doesn't know how to use a match either.
I'm sorry, I shouldn't be mean, but who are these people?